(Reuters) - Meanwhile, video game maker Nintendo Co. hopes the Super Mario Brothers franchise still carries enough cache from its 1980s heyday to sell sneakers and candy. And NASCAR looks to have its fans buzzing with bottled wine bearing its name, which stands for the National Association for Stock Car Auto Racing.
More than 23,000 retailers, brand owners and manufactures invaded the Jacob K. Javits Center in search of the next big thing in an event tailor-made for deal closings that will bring licensed product to market in 2008 and beyond.
Read more at Reuters.com Business News
More than 23,000 retailers, brand owners and manufactures invaded the Jacob K. Javits Center in search of the next big thing in an event tailor-made for deal closings that will bring licensed product to market in 2008 and beyond.
Read more at Reuters.com Business News
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