Friday, June 22, 2007

English Smoking Ban on July 1 May Squeeze Short Sales of Imperial, BAT

(Bloomberg) -- Smoking bans are meant to be good for
public health. In Europe, they haven't been too bad for tobacco
companies either.

Shares of London-based British American Tobacco Plc and
Imperial Tobacco Group Plc have more than doubled since smoking
bans were first implemented in 2004, as producers adjusted by
raising prices. Prohibitions on public smoking, along with
advertising bans and tax increases, have narrowed their market to
the most addicted smokers who are willing to pay whatever price
to get their nicotine fix.


Read more at Bloomberg Exclusive News

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